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Venezuela's coffee producing region Venezuela's coffee market

Venezuela's coffee producing region Venezuela's coffee market

Coffee trees were imported from Martinique as early as 1730, but coffee production was almost abandoned during the heyday of the oil industry. Coffee plantations have recently begun to revive, with the old Tipica and Bourbon trees and new plantations laying the groundwork for coffee exports.

2015-10-08
New appeal creates new fashion, revealing the innovative way MY ZONE Coffee joins

New appeal creates new fashion, revealing the innovative way MY ZONE Coffee joins

With the progress of the times and the younger generation becoming the main force of consumption, the traditional coffee shop model is becoming more and more old-fashioned, and some enterprising coffee franchisees have taken advantage of the situation to launch coffee franchisees with new generation coffee characteristics. MY ZONE, a coffee franchise brand owned by City Hotel Group, is a new brand aimed at the new needs of young people and business travelers.

2016-09-12
Green Mountain launches a new generation of coffee machine-- adding digital secrecy

Green Mountain launches a new generation of coffee machine-- adding digital secrecy

Encryption can sometimes protect the interests of a party, but it is not welcomed by everyone. For software, movies and music, we need to protect copyright and protect the rights and interests of authors through encryption. But is encryption really necessary for a coffee machine?

2014-05-27
Starbucks'

Starbucks'"black apron" strategy

In the New World (600628, stock bar) mall, which is regarded as a landmark of Chongwenmen in Beijing, Starbucks and McCoffee are only 30 meters apart, as well as two COSTA restaurants and a Pacific Coffee (601099, stock bar) nearby. This is a microcosm of Starbucks' current situation, and it is difficult for this Chinese coffee culture mentor to continue to monopolize China's chain coffee market.

2014-08-15
Starbucks in the United States massage latte macchiato into a coffee list of the sixth drink coffee's new work

Starbucks in the United States massage latte macchiato into a coffee list of the sixth drink coffee's new work

Starbucks announced the launch of a new coffee latte Latte Macchiato on January 5 in the American market (Canada, the United States and most Latin American countries). This is their sixth drink fixed to the coffee list after the Flat White in 2015. After hearing this name, you may wonder, aren't lattes and macchiato two different kinds of coffee? According to the official

2016-01-07
The top ten coffee chains that influence the world are in China.

The top ten coffee chains that influence the world are in China.

Top Ten Coffee chains affecting the World since 1999, some international coffee chains, which are regarded as rebels but never lack of ambition, have broken through the shackles and set an example for China's coffee chains. Starbucks has opened more than 430 stores in Greater China, including Hong Kong, Taiwan and Macau, of which about 200 are on the mainland. Cana

2014-05-29
Relying on the old to sell the old doesn't work. The dog ignores the foreign coffee hand in hand.

Relying on the old to sell the old doesn't work. The dog ignores the foreign coffee hand in hand.

On January 21, Tianjin GouBuLi Group announced that it had successfully won the permanent right to use Colorado, Australia's largest coffee chain, in China, and is expected to open 200 new chain stores in the next five years. However, many people overlook the fact that fast food giants McDonald's and KFC have successively started selling soymilk. So, eating steamed buns with coffee is also a kind of

2015-02-06
International Coffee Organization-1

International Coffee Organization-1

In the 19th century, coffee became an important commodity in the international trade market. For a long time after that, the coffee market was often in a state of oversupply, low prices, and occasional price increases in short supply, but for a short period of time. During the economic crisis of the 1930s and during World War II (1939-1945), the coffee market supply

2014-08-13
Grind the coffee beans into gold sand

Grind the coffee beans into gold sand

This is a magnificent symphony: every day, thousands of bags of coffee beans from 28 countries and regions bump on the road and drift on the ocean, entering baking factories, some of which roast 2 million pounds of coffee beans a week. They are then sent to more than 10, 000 cafes around the world, with 40 million customers a week. This is the Starbucks symphony, the meaning of the orchestra.

2014-07-24
Starbucks CDO: digital business strategy is as important as selling coffee

Starbucks CDO: digital business strategy is as important as selling coffee

When the vision of digital strategy is defined and digital marketing, Starbucks card business, customer loyalty program and e-commerce are combined, there is a new spark between them. Starbucks was one of the first brands to set up a chief digital officer, and for the company, digital business strategy is as important as selling coffee. By 2015, consulting firm Gartner predicts that 25% of companies

2016-06-17
Vega, a new generation of pioneers in the field of boutique coffee, changes ordinary consumers and coffee cultivation.

Vega, a new generation of pioneers in the field of boutique coffee, changes ordinary consumers and coffee cultivation.

Coffee is our beloved, and global coffee consumption has nearly doubled in the past 40 years, with an average of 2.25 billion cups of coffee consumed every day, of which about 400 million cups are consumed in the United States alone. But do you know where coffee comes from, how it is made, and how it becomes a delicacy in our cups? In order to change the mass consumer

2016-07-07
The coffee market is growing explosively and the demand for coffee machines is also rising.

The coffee market is growing explosively and the demand for coffee machines is also rising.

It is understood that China's ready-to-drink coffee and energy drinks market is worth US $6 billion and is expected to grow by a further 20 per cent in the next three years. China is Starbucks' fastest growing market outside the United States. Starbucks has more than 1500 stores in China. Apart from the rapid expansion of stores, Starbucks obviously does not want to miss China's fast-growing ready-to-drink coffee market. And choosing to form an alliance with Master Kang

2015-03-23
Fine Coffee Culture in Malaysia

Fine Coffee Culture in Malaysia

Seoul, Singapore and Hong Kong have become coffee capitals in the region, and Malaysia seems ready to join the other three countries. We actually went to Malaysia to talk to local people about the current coffee trend. Recently, many coffee lovers can be seen leading these cities in Kuala Lumpur, Penang and JohorBahru, a city near Singapore.

2015-09-02
Coffee dispute: why does McDonald's VS Starbucks McDonald's sell coffee?

Coffee dispute: why does McDonald's VS Starbucks McDonald's sell coffee?

What do you think of a brand that is not a coffee attribute and suddenly sells coffee? Most of the reaction was strange, why did he sell coffee? Can he ever sell Starbucks? Maybe we all think it's impossible, but in fact, the brand has made a move in the market. A brand that does not sell coffee has launched a challenge to the core brand that sells coffee, and has led to the emergence of the other side.

2015-08-13
Kenyan coffee industry wants to break the monopoly of multinational corporations and introduce new buyers such as China.

Kenyan coffee industry wants to break the monopoly of multinational corporations and introduce new buyers such as China.

Kenyan caffeine is well received in the global market for its aroma, taste and quality, but the industry has long been monopolized by Western multinationals.

2014-06-05
Starbucks stores in China are on the rise to surpass those of Japan

Starbucks stores in China are on the rise to surpass those of Japan

A number of executives, including the company's CEO, Howard Schultz (Howard Schultz), were interviewed by the Nippon Economic News (Chinese version: Nikkei Chinese website) a few days ago. Referring to the Chinese market, Schultz pointed out that the middle class is growing and the demand for goods and services with strong brand appeal is increasing. Among emerging market countries, Starbucks is especially in China.

2016-07-15
Coffee cultivation in Papua New Guinea, the hometown of the Bird of Paradise

Coffee cultivation in Papua New Guinea, the hometown of the Bird of Paradise

The term "fine coffee" was first put forward by Ms. Knudsen of the United States in Coffee and Tea magazine. At that time, Ms. Knudsen, as a coffee buyer at B.C. Ireland in San Francisco, was very dissatisfied with the neglect of the quality of raw coffee in the industry, and even some big roasters mixed a large amount of Robesda beans in the comprehensive beans, so she put forward the concept of boutique coffee.

2016-06-03
Coffee cultivation in Papua New Guinea, the hometown of the Bird of Paradise

Coffee cultivation in Papua New Guinea, the hometown of the Bird of Paradise

The term "fine coffee" was first put forward by Ms. Knudsen of the United States in Coffee and Tea magazine. At that time, Ms. Knudsen, as a coffee buyer at B.C. Ireland in San Francisco, was very dissatisfied with the neglect of the quality of raw coffee in the industry, and even some big roasters mixed a large amount of Robesda beans in the comprehensive beans, so she put forward the concept of boutique coffee.

2016-06-03
China's coffee market will reach 300 billion yuan in 2020

China's coffee market will reach 300 billion yuan in 2020

In recent years, more and more Chinese people have begun to taste Western drinks on the tip of their tongues, with coffee undoubtedly bearing the brunt. Annual coffee production in China will double in the next five years and may increase again if demand is sufficient and prices allow farmers to profit, executives at Volcafe, the coffee division of EDFMan, the UK commodities trader, said on November 10th. This year's domestic coffee

2014-12-09
Rwanda plans to build coffee warehouse in China

Rwanda plans to build coffee warehouse in China

The Rwandan coffee authority OCIR-CAFE plans to open two new warehouses in China and Dubai to "meet the demand for Rwandan coffee in the Asian market".

2014-07-24
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